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What is Vacation Rental Marketing Consulting?

August 3, 2017

 

 

Are you trying to decide if you need vacation rental marketing help? If so, you may have come across the term ‘vacation rental marketing consultant’ (say that 10x fast!) and wondered...well what does that really mean?! No worries- let’s break it down!

 

At Fully Booked, we are a vacation rental consulting company specializing in marketing and lead generation. For simplicity, I will list out the types of services we can help vacation rental owners with and the areas that we may recommend an alternate service.

 

Fully Booked Services Include:

  • Increase in guest inquiries (lead generation)

  • Increase in inquiries to bookings (lead conversion)

  • Headline Optimization & Copywriting

  • Description Optimization & Copywriting

  • Improve guest review count (and quality)

  • Perform a pricing analysis by season specific to your market

  • Overall review of vacation rental strategy and provide recommendations to improve number of nights booked and increase rental profits

  • Improve use of automation to spend less time managing inquiries and bookings

  • Training on booking platforms including VRBO, AirBnB and TripAdvisor/FlipKey

  • Create a plan to move towards listing site independence (LSI)

Fully Booked Services do not Include:

  • Inquiry/booking management*

  • Property management*

*While we do not provide booking and property management services, we do work with clients to potentially eliminate the need for these services and allow you to save the costs of these services and increase rental profits.

 

We work with many different types of vacation rental homeowners including those that have a single property, multiple property homeowners and bed & breakfast homeowners.

If you’re interested in implementing a marketing strategy for your vacation rental home to increase leads and vacation rental income, learn more about Fully Booked here or head over to our Services page and book a free consultation. We would love to talk to you and learn more about your vacation rental business!

 

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