Where to focus your vacation rental marketing efforts in YEAR ONE
Last week, I saw a comment on Facebook from a new vacation rental homeowner looking for some advice. She didn't want to use the listing sites (due to the fees), so she figured she would fill out her calendar organically through Facebook, a website, Instagram, etc. As a digital marketing consultant, I can 100% appreciate this! When I'm working with non-VR businesses, establishing a robust digital presence with these tactics is typically the first plan of attack. However, one o
